PR Consulting and Training

For nearly three decades, Carter West has been meeting the public relations needs of a diverse client base. Simply put, we eat, sleep and drink—not to mention talk, walk and drive—the world of public relations. We’ve learned a lot over the years and would like to share our knowledge with you through a special PR consulting and training arrangement. We can advise you on your next promotional campaign. Or, prep you for media interviews and help guide you through a company crisis.

In PR, there may not be any secret handshakes or magic wands, but there are shorter, faster and more reliable ways to achieve your goals. And we know all the shortcuts as well as the conventional routes. We can show you the best path to take.


  • Developing a media strategy
  • Understanding the role of press releases
  • How to create and distribute press releases
  • Event planning
  • Utilizing traditional and online media
  • Optimizing social media tools
  • Managing your media relations
  • Managing your investor relations
  • Media training
  • Crisis management skills
  • Presentation skills
  • Media interview techniques
  • Mastering sound bites

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